Biodegradable gum: Chicza™ has the answer
PHOTO: Chicza Gum
If you’ve perused the post below, you may have noticed a short reference to an organic and biodegradable gum now available in stores in the UK. We, in turn, got curious and checked out the web to find out more, and found, among other things, a great podcast on the site Make Wealth History (you can listen to the podcast by clicking on the link at the end of this post), which includes the following details on this new gum from Mexico, Chicza:
It’s a great example of sustainable business, creating jobs in Mexico, stewarding the rainforests, and helping to solve the problem of urban staining here in the UK.
Chicza went on sale this week. Louise has been along to London’s Trafalgar Square to meet the directors and do a taste test, in this exclusive report for Make Wealth History.
We also checked out the website for Chicza which talked about how their approach to gum has provided a great, environmentally friendly resolution by creating a biodegradable chewing gum:
Currently, most mass-produced chewing gums use artificial, petrol-based polymers as substitutes for natural chicle. Even those few, very fine chewing gums that still have natural chicle use only small amounts of it and combine it with synthetic gums. That is why chewing gum is such an environmental and sanitary threat to cities all over the world: the polymers in gum bind very successfully with asphalt.
Chicza has nothing but natural, organic gum base, and therefore has all the virtuous features of this innocuous, hydrosoluble, non-sticky, biodegradable source. Easily decomposed by weathering, combined with bacterial and enzymatic biodegradation, it turns to dust and goes back to the soil, just like rotting wood, fallen leaves and other organic material.
Check out the Chicza website for more details on this new type of gum.